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Introducing Sylvera

Introducing Sylvera

Redefining Luxury Jewellery with Trust and Craftsmanship

Welcome to Sylvera, the brand that marks a new chapter in the realm of fine jewellery. Born from the established London DE, Sylvera represents the evolution of founder Phil Spencer’s commitment to creating exceptional pieces with a focus on ethical practices and unparalleled quality. After serving as a Commissioned Officer in the Royal Navy, Phil's fascination with the mystique of emeralds led him to establish a brand that stands for more than just luxury—it’s a commitment to sustainability and craftsmanship.

The transition from London DE to Sylvera London is more than a simple rebranding. It’s an homage to Phil’s daughters, Sylvie and Petra, symbolising the brand's enduring legacy and forward-looking vision. Sylvera London aims to be a trusted name in luxury jewellery, combining traditional craftsmanship with innovative practices to create pieces that are both timeless and ethical.

In this introduction, we’ll cover the journey of Sylvera, from its inception to becoming a symbol of luxury and trust in the jewellery world. The brand's dedication to sourcing ethically and crafting with precision showcases its commitment to excellence. Join us as we unfold the story of Sylvera, a brand that promises beauty, quality, and integrity in every piece.


The Genesis of Sylvera London

The story of Sylvera London begins with its founder, Phil Spencer, whose varied career path and personal passions paved the way for the birth of a unique luxury jewellery brand. After serving with distinction as a Commissioned Officer in the Royal Navy, Phil found his calling in the world of fine jewellery, driven by a deep-seated fascination with emeralds. This wasn't just an abrupt shift in career trajectory; it was a reflection of his lifelong appreciation for the beauty and mystique of coloured gemstones.

The transition from the original London DE to the newly christened Sylvera London was inspired by a blend of personal and professional growth, deeply influenced by Phil's family. Naming the brand after his daughters, Sylvie and Petra, was a move that imbued the brand with a sense of legacy and future aspirations. It's a testament to the brand's foundational values of family, craftsmanship, and ethical responsibility. Phil’s journey from the navy to the gemstone mines of Colombia, and eventually to the establishment of Sylvera London, illustrates a commitment to not just creating jewellery, but forging lasting relationships and ethical practices within the industry.

Sylvera London's genesis is a narrative of transformation, driven by passion, ethical considerations, and the desire to leave a lasting legacy in the luxury jewellery market. This background sets the stage for a brand that’s deeply rooted in family values, dedicated to sustainability, and committed to delivering exceptional, ethically-sourced jewellery to its discerning clientele.

Core Values and Ethical Foundations

At the heart of Sylvera London's identity are its core values of ethics, sustainability, and a profound respect for the natural beauty of gemstones, particularly emeralds. These principles are not just marketing terms for Sylvera; they are the guiding force behind every decision and action the brand takes. The values of integrity, discipline, and excellence that are drilled into those within the Royal Navy were truly taken to heart by Phil; and his new luxury jewellery brand is underpinned by a commitment to those same principles. These values have seamlessly translated into the ethos of Sylvera London, ensuring that every piece of jewellery is not only a work of art but also a symbol of ethical luxury.

The brand's dedication to sustainability and ethical practices is evident in its meticulous approach to sourcing gemstones. Sylvera doesn't just look for the finest quality in gemstones; it prioritises transparency, traceability, and the welfare of the communities involved in the mining process. This commitment extends beyond mere transactions, aiming to positively impact the environments and lives touched by the brand's operations.

Phil’s admiration for coloured gemstones, especially emeralds, goes beyond their aesthetic appeal. It is rooted in a deep-seated belief that luxury and ethics can coexist, leading to the creation of a brand that customers can trust for its commitment to quality and moral integrity. Sylvera London's core values reflect a modern approach to luxury, where beauty, quality, and ethical considerations are intertwined, ensuring that every customer not only owns a piece of exquisite jewellery but also supports a brand that makes a positive difference in the world.

Unveiling Quality and Provenance

Eye catching Pink Sapphire surrounded by a wonderful gold band and smaller diamonds

Sylvera London’s approach to quality and provenance is grounded in a comprehensive understanding of the jewellery industry’s need for transparency and ethical sourcing. By establishing a direct line from the vibrant emerald mines of Colombia to the hands of customers, Sylvera ensures that each gemstone's journey is as transparent as it is traceable. The decision to set up a subsidiary in Bogotá's famed emerald district in 2020 was a strategic move, designed to position Sylvera at the forefront of ethical sourcing practices.

This proximity to the source allows Sylvera to handpick the finest gemstones, ensuring that each piece meets the brand's high standards for quality and ethical sourcing. More than just selecting gemstones, Sylvera takes pride in naming and certifying each gem, a testament to its commitment to provenance and the stories behind the stones. This process is not merely about authenticity; it’s about connecting customers with the origin of their jewellery, providing them with the peace of mind that their luxury pieces are ethically sourced and of the highest quality.

Sylvera London: A Modern Legacy

Art Deco Blue Sapphire and Rose Gold ring

Sylvera London stands as a modern legacy in the world of luxury jewellery, blending impeccable craftsmanship with a steadfast commitment to ethics and sustainability. This fusion of traditional values with contemporary practices has established Sylvera as a beacon of excellence in the industry. The brand’s dedication to creating pieces that are not only aesthetically magnificent but also carry a deeper significance is what defines its legacy. Each piece of Sylvera jewellery is a testament to the brand’s journey, embodying the principles of quality, integrity, and artistic excellence that Phil Spencer envisioned at its inception.

The concept of a modern legacy is central to Sylvera’s identity, reflecting a brand that is forward-thinking yet deeply rooted in a tradition of excellence. It’s a legacy that is visible in the meticulous attention to detail, the ethical sourcing of materials, and the creation of jewellery that speaks to both the heart and the mind. Sylvera is not just about wearing luxury; it’s about being part of a story that champions beauty, responsibility, and ethical craftsmanship.

As Sylvera London continues to forge ahead, it carries with it the promise of innovation, the passion for exquisite gemstones, and a commitment to making a positive impact on the world. This approach to luxury jewellery making ensures that Sylvera is not merely a brand.

In introducing Sylvera London to the world, we've journeyed through the brand's origins, explored its core values, and celebrated its commitment to craftsmanship and ethical practices. Sylvera stands out not just for its exquisite jewellery but for the principles it embodies—sustainability, transparency, and unparalleled quality. Phil Spencer's vision has materialised into a brand that offers more than just luxury; it offers a piece of a legacy that's as rich in ethics as it is in beauty.

As we conclude our exploration of Sylvera London, it's clear that this brand represents a new era of luxury jewellery—one where the allure of fine gemstones meets the integrity of sustainable sourcing and the artistry of traditional craftsmanship. Sylvera doesn’t just sell jewellery; it invites its clientele into a world where every piece has a story, a purpose, and a legacy.

We invite you to discover the magnificence of Sylvera London for yourself. Experience the beauty, the quality, and the ethical elegance that make Sylvera not just a brand, but a destination for those who want to invest in a future where luxury and ethics coexist beautifully.

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